Winning a King's Award for Promoting Opportunity is one of the UK’s most respected recognitions for businesses creating meaningful social impact through employment and opportunity.
Awarded to organisations that demonstrate outstanding commitment to supporting people from disadvantaged or underrepresented backgrounds, it recognises businesses using opportunity, inclusion, and progression as a genuine driver of long-term success.
From strengthening employer brand and stakeholder trust to enhancing reputation with customers, partners, and communities, a King’s Award for Promoting Opportunity provides powerful independent validation of your organisation’s values, leadership, and impact.
How to Win a King's Award for Enterprise in Promoting Opportunity
To enter the Promoting Opportunity Through Social Mobility category, you must;
- have a social mobility programme that has been running for at least 2 years
- be able to prove the programme has benefited your business, either financially or otherwise
Your programme should offer;
- Either work experience careers advice or mentoring
- or non-graduate routes to employment, such as traineeships or updating your business’ recruitment practices
- or equal support and progression opportunities for all employees
Choosing the Right Category for your Story
The awards are rigorous, but certainly not impossible to win — so long as you fit the criteria for the chosen category and sub-category, have a compelling narrative, and can tie up your strategy, your story, and your results in a way that shows you are outstanding.
Find out if you're eligible to enter the Innovation category by completing our Eligibility Form here.
If the Promoting Opportunity Through Social Mobility category isn’t the right fit for you, have a look at the other categories available for you to enter;
Are you Ready to Win a King's Award for Enterprise?
Find out if you are ready to enter the awards and how likely you are to succeed in the Promoting Opportunity Through Social Mobility category.
Arrange your consultation by completing the form below, and we will provide an honest assessment of your chances of winning.
Learn about our King’s Awards for Enterprise services.